We are interviewing potential customers to understand what competitors are doing well and where they fall short of customer expectations.

[{"question":"Have you used a battery-operated electric scrubbing brush in the past 6 months?","options":["Yes","No"]}, {"question":"Which brands of electric scrubbing brushes have you used recently?","options":["Bissell","Black+Decker","Other"]}, {"question":"How frequently do you use an electric scrubbing brush for cleaning tasks?","options":["Daily","Weekly","Monthly","Rarely"]}, {"question":"What type of areas do you primarily use the scrubbing brush for?","options":["Bathrooms","Kitchens","Other"]}, {"question":"Are you the primary person responsible for cleaning tasks in your household?","options":["Yes","No","Shared Responsibilities"]}]

[{"text":"Can you describe your overall experience with the electric scrubbing brushes you've used?"}, {"text":"What are the features you like most about your current scrubbing brush?"}, {"text":"Are there any particular features or aspects you find frustrating or would like to see improved?"}, {"text":"How has the use of an electric scrubbing brush changed your cleaning routine?"}, {"text":"Are there specific cleaning tasks or surfaces where you find the scrubbing brush particularly effective?"}, {"text":"What unmet needs do you have when it comes to scrubbing brushes that current options do not address?"}, {"text":"On a scale of 1 to 10, how satisfied are you with the performance of your current scrubbing brush?","options":["1","2","3","4","5","6","7","8","9","10"]}, {"text":"How long have you been using your current electric scrubbing brush?","options":["Less than 1 month","1-6 months","7-12 months","More than a year"]}, {"text":"Would you consider switching to a new brand if certain improvements were made? If so, what improvements would those be?"}, {"text":"Are there particular attachments or tools that came with your scrubbing brush that you find especially useful or unnecessary?"}, {"text":"How important is price to you when considering a new scrubbing brush purchase?","options":["Very important","Somewhat important","Not very important","Not important at all"]}, {"text":"Do you think your current scrubbing brush provides good value for the money you spent?"}, {"text":"Have you recommended or would you recommend your current scrubbing brush to others? Why or why not?"}, {"text":"In your opinion, what sets one brand apart from the others in this market?"}]

Thank you for taking the time to speak with us today. We're interested in learning more about your experiences with products similar to our electric scrubbing brush. Your feedback will help us identify opportunities to improve and better serve customers like you.

NoScrub CompRes Interviews

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