Title	User Story	Acceptance Criteria
Brand Ideation and Definition	As a customer, I need a structured process to guide me through defining my brand elements step by step, so that I can clearly articulate my brand identity.	1. The system provides a multi-step workflow for users to input details about their brand. 2. Each step includes clear instructions and examples to guide users effectively. 3. Users can navigate between steps without losing previously entered data.
Alignment with Business Goals	As a customer, I need the brand creation process to help ensure that my brand concept aligns with my business goals and market expectations.	1. The process includes sections that explicitly ask users to describe their business goals and market expectations. 2. Users receive feedback on how well their brand aligns with the described goals and expectations.
User-Friendly Interface	As a customer, I need the interface to be intuitive and easy to use, minimizing the learning curve and allowing me to focus on my brand creation.	1. The interface follows standard UI/UX design principles for intuitiveness and ease of use. 2. Users report a usability score of at least 8/10 in post-process feedback. 3. Onboarding tips or tutorials are available to assist first-time users.
Feedback and Refinement	As a customer, I need to receive AI-generated feedback on my brand ideas so I can refine and improve them effectively. As a customer, I need an iterative process where I can continuously input and refine brand details based on AI suggestions.	1. AI-generated feedback is provided instantly after each submitted input. 2. Users can update and resubmit brand details up to three times for further refinement. 3. Feedback is presented in a clear, actionable format.
Time Efficiency	As a customer, I need the brand creation process to be time-efficient, allowing me to develop a comprehensive brand strategy promptly.	1. The complete brand creation process can be completed within 30 minutes. 2. System performance is optimized to ensure quick load and response times for each step. 3. Users report satisfaction with speed and efficiency in post-process surveys.
Deliverable Output	As a customer, I need a clear and concise summary or asset of my brand elements upon completion of the process, so I can share and implement the brand strategy effectively.	1. Upon process completion, users receive a downloadable summary or brand asset document. 2. The document includes all defined brand elements in an organized and presentable format. 3. Users can customize and format the output document to suit their needs.

<table><thead><tr><th>Title</th><th>User Story</th><th>Acceptance Criteria</th></tr></thead><tbody><tr><td>Epic 1: Brand Creation Framework</td><td>As a business, we want to provide a comprehensive framework that guides users through the brand creation process step-by-step, ensuring clarity and effectiveness in defining brand elements.</td><td>1. The user interface must guide the user through at least five distinct steps in the brand creation process.<br>2. Each step must include instructions and tooltips to ensure user understanding.<br>3. Users must be able to navigate forward and backward seamlessly between steps.</td></tr><tr><td>Epic 1: Brand Creation Framework</td><td>As a business, we want users to easily input their business details into a user-friendly interface to facilitate smooth progression through the brand creation journey.</td><td>1. The input form must accept all necessary business details represented in a clear and concise layout.<br>2. Users must receive immediate feedback or validation on form completion.<br>3. Error messages must be displayed clearly when inputs are invalid or incomplete.</td></tr><tr><td>Epic 2: AI Integration</td><td>As a business, we want to integrate with ChatGPT to provide AI-driven insights and feedback to users, helping them refine their brand concepts and make informed decisions.</td><td>1. The system must send user inputs to the ChatGPT API and receive feedback within 5 seconds.<br>2. AI-generated feedback must be clear, actionable, and relevant to the user's brand details.<br>3. A privacy policy must be displayed, explaining how user data is handled during AI processing.</td></tr><tr><td>Epic 2: AI Integration</td><td>As a business, we want to ensure seamless communication between our platform and ChatGPT’s API to guarantee quick and accurate feedback is provided to users.</td><td>1. API responses must be logged for monitoring and troubleshooting.<br>2. System must handle API downtimes gracefully, providing users with relevant notifications.<br>3. The integration must pass a performance test under high usage scenarios to confirm reliability.</td></tr><tr><td>Epic 3: User Engagement and Feedback</td><td>As a business, we want to track user engagement metrics such as time spent on the feature and completion rates, enabling us to measure the effectiveness of the brand creation process.</td><td>1. The system must log time spent by each user on the feature.<br>2. Completion rates of the brand creation process must be recorded and reported.<br>3. Analytics dashboard must display engagement metrics in real-time.</td></tr><tr><td>Epic 3: User Engagement and Feedback</td><td>As a business, we want to collect user satisfaction ratings through surveys and feedback forms, enabling continuous improvement of the feature based on customer insights.</td><td>1. Users must be prompted to complete a satisfaction survey after using the feature.<br>2. The survey must include both quantitative ratings and open-ended feedback options.<br>3. Collected feedback data must be stored securely for analysis.</td></tr><tr><td>Epic 4: Brand Asset Delivery</td><td>As a business, we want to enable users to successfully generate and download brand assets or summaries, providing them with tangible outcomes from the brand creation process.</td><td>1. Users must be able to download brand assets in PDF or image formats.<br>2. The download link must be prominently displayed on the final step of the brand creation process.<br>3. The feature must verify the successful generation of assets before marking the process as complete.</td></tr></tbody></table>

<table><thead><tr><th>Title</th><th>User Story</th><th>Acceptance Criteria</th></tr></thead><tbody><tr><td>Requirement 1.1</td><td>As a developer, I need access to the ChatGPT API to facilitate brand feedback generation, ensuring the integration supports seamless data exchange for brand ideation.</td><td>1. Access to ChatGPT API is secured and configured correctly. 2. Data exchange logs demonstrate successful API requests and responses. 3. API documentation is available and understood by the development team.</td></tr><tr><td>Requirement 1.2</td><td>As a developer, I need to build a backend framework that efficiently sends user inputs to ChatGPT and receives feedback, ensuring reliable brand data processing.</td><td>1. The backend framework is developed and tested for accurate data transmission. 2. Feedback from ChatGPT is consistent and reliable across multiple test cases. 3. Error handling is implemented for failed API requests.</td></tr><tr><td>Requirement 1.3</td><td>As a developer, I need to ensure real-time communication between the user interface and ChatGPT for efficient data handling and feedback generation, providing users with immediate results.</td><td>1. Real-time data communication is demonstrated through performance metrics. 2. User interface updates within 3 seconds of data submission. 3. System load tests verify real-time efficiency under various conditions.</td></tr><tr><td>Requirement 2.1</td><td>As a designer, I want to create a user-friendly interface for inputting business details and navigating through brand creation steps, ensuring simplicity and accessibility for users.</td><td>1. User interface design is completed and aligned with UX principles. 2. Usability testing confirms interface clarity and ease of use. 3. Feedback from test users indicates a high satisfaction rate with the design.</td></tr><tr><td>Requirement 2.2</td><td>As a user, I want intuitive navigation to guide me through the brand creation process, minimizing friction and cognitive load during input.</td><td>1. Navigation flows are tested and optimized based on user feedback. 2. User journey maps show seamless transitions between steps. 3. Users complete the brand creation process with minimal assistance.</td></tr><tr><td>Requirement 2.3</td><td>As a user, I want the interface to dynamically display AI-generated insights and feedback in a coherent and accessible format, enabling informed decisions.</td><td>1. Dynamic display functionality is implemented and working consistently. 2. Insights and feedback are clear, with positive user feedback on comprehension. 3. Accessibility standards are met for all display components.</td></tr><tr><td>Requirement 3.1</td><td>As a product manager, I need to organize user testing sessions to validate the process, gathering insights for further improvements.</td><td>1. User testing sessions are scheduled and completed with diverse user groups. 2. Feedback is collected, documented, and analyzed for recurring themes. 3. Actionable insights are identified and shared with the product team.</td></tr><tr><td>Requirement 3.2</td><td>As a product manager, I need to develop a system to collect and analyze user feedback post-brand creation process for ongoing improvements.</td><td>1. Feedback collection system is operational and captures user ratings and comments. 2. Analytics dashboard provides insights on user satisfaction and areas for improvement. 3. Regular reports are generated and reviewed by the product team.</td></tr><tr><td>Requirement 3.3</td><td>As a product manager, I need to iterate on the feature based on user feedback to enhance satisfaction and usability, ensuring the feature evolves with user needs.</td><td>1. Feedback-driven updates are planned and prioritized in the development backlog. 2. Post-iteration user surveys indicate increased satisfaction. 3. Feature release notes highlight changes made from user feedback.</td></tr><tr><td>Requirement 4.1</td><td>As a system administrator, I need to ensure robust technical infrastructure to support the feature's performance and scalability, accommodating user growth.</td><td>1. Infrastructure is stress-tested for load and scalability. 2. Performance metrics meet or exceed required standards. 3. Contingency plans are in place for increased demand scenarios.</td></tr><tr><td>Requirement 4.2</td><td>As a support specialist, I need to provide ongoing technical support and maintenance to address user issues or feature updates post-launch, ensuring the feature remains functional and up-to-date.</td><td>1. Support channels are available and responsive to user needs. 2. Maintenance schedules are established and documented. 3. Issue resolution metrics demonstrate timely responses and fixes.</td></tr></tbody></table>